I don’t want to gush over a project a crazy guy I sorta know has been working on, but Mint.com is finally out of beta, and I think it’s the best example of “presentation at launch” I’ve seen in a long, long time. Right down to the “Mint.edu” tab. Clearly, this is top-notch team who did a great job of blending witty (fresh mint?!) with a clear and ubiquitous value proposition. Ironically, I signed up for their beta a while back, liked what I saw but was too busy to upgrade my family finances (from my Quicken ’05 woes). And, embarrassingly, in the last month I allowed myself to get drug back into the Quicken vs. MS Money debate (shoot me now) without considering Mint.Forget it! Noah, thanks for the reminder.
As of now, I’m moving my family over to Mint.com.
The great branding execution makes me even more excited to see first-hand again how well-executed this concept is under the hood.
justapersona
1 comments:
...and yet another tool I am going to spend hours on thanks to stumbling upon your website. Thanks!
Actually, mint is stunning in its presentation. I can't wait to recategorize about 40% of the merchants so that I get a real picture of my spending...scary so far!
Thanks again!
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